Director, Commercial Sales, EMEA

• Lead and scale Vercel's Commercial sales team across EMEA, excluding DACH. • Take on a high-impact leadership role building the systems, culture, and talent needed to consistently hit and exceed revenue targets in the mid-market and growth segment. • Own one of Vercel's most important growth levers in EMEA end-to-end, where developer love and self-service momentum convert into contracted, expanding revenue with scaling tech companies and digital-native businesses. • Hire and develop a team of Commercial AEs, drive pipeline efficiency, and keep Vercel well-positioned to win in a competitive, fast-moving market. • Work closely with Marketing, SDR leadership, Solutions Engineering, and Customer Success to build a repeatable, scalable commercial sales engine across the region. • Be based in London, working from the office on anchor days Monday, Tuesday, and Friday.

• Have 3+ years of sales leadership experience in a SaaS or technical software environment, with a strong track record managing high-velocity commercial or mid-market teams. • Show proven ability to hire, ramp, and develop commercial AEs in a competitive market. • Understand commercial sales motions deeply, running a tight pipeline, coaching on qualification, and keeping deal velocity high without sacrificing quality. • Have sold into engineering, product, or technical leadership at scaling or growth-stage companies. • Run a team in a data-driven way, using metrics to identify coaching opportunities, forecast accurately, and iterate on process. • Lead hands-on, staying comfortable in deals, on calls, and in the weeds when the team needs it. • Be fluent in English. • Be based in London.

• Speak additional European languages such as French, German, Italian, Spanish, or Arabic, given the EMEA scope. • Be familiar with developer tooling, frontend infrastructure, or cloud platforms. • Be familiar with Vercel, Next.js, or the modern web development ecosystem. • Have built playbooks and onboarding frameworks that let a sales team ramp quickly.

• Own the EMEA Commercial sales number across pipeline, forecasting, and revenue attainment in the mid-market and growth segment. • Hire, onboard, and develop a team of Commercial AEs, building a culture of high activity, sharp qualification, and consistent execution. • Drive a high-velocity sales motion with shorter cycles, strong outbound discipline, and efficient deal management. • Coach AEs on territory planning, prospecting strategies, and selling to technical and business stakeholders at scaling companies. • Partner with Marketing and SDR leadership to build and convert inbound and outbound pipeline across EMEA. • Develop and iterate on Commercial-specific messaging and positioning that resonates with engineering leaders and CTOs at growth-stage companies. • Forecast and report accurately on team activity and revenue to EMEA sales leadership. • Build scalable processes, playbooks, and onboarding frameworks that let the team ramp quickly and perform consistently. • Collaborate with Customer Success, Product, and Legal to ensure smooth handoffs and strong retention in the commercial segment. • Identify expansion opportunities within the existing commercial customer base and coach AEs to grow accounts over time. • Represent Vercel at EMEA industry events, developer conferences, and customer-facing engagements.

• Earn a London-based package of £300,000 to £330,000 OTE, with actual salary based on job-related skills, experience, and location. • Receive a competitive compensation package including equity. • Access an inclusive healthcare package. • Learn and grow through mentorship and events that build your network and skills. • Take flexible time off. • Get the gear you need for the role plus a working from home budget to outfit your space.

Vercel is the agentic infrastructure company, freeing people and agents to ship what comes next. For more than a decade it has shaped how the web is built, and as the team behind Next.js, v0, and the AI SDK it creates products that help builders move from idea to production with speed, security, and exceptional developer experience. Companies including OpenAI, PayPal, Ramp, and Supreme, along with millions of developers worldwide, build on the platform.