CRM Manager - EU

• Launch, build, and grow CRM across the EU in a foundational role, establishing it from the ground up across different regions. • Define how Monzo communicates with customers across their entire lifecycle in EU markets. • Build the processes and infrastructure that underpin long-term engagement and retention as the business grows. • Handle customer, stakeholder, and regulatory communication in Spanish or Italian alongside English. • Extend your remit across other EU markets as Monzo's international footprint expands. • Join a fast growing, hands-on CRM team that designs high-impact communications, driven by data and excited by experimentation. • Work from London or distributed within the UK, with ad hoc meetings in London.

• Speak Spanish or Italian natively or fluently, communicating confidently with customers, local stakeholders, and regulatory bodies. • Bring hands-on experience launching CRM in a new market or region, ideally from scratch. • Take a campaign from signal to roll-out, covering scoping, planning, approval, build, test, analysis, and iteration. • Show a proven CRM track record designing and implementing successful campaigns and automated journeys across email, push, and in-app. • Use a CRM platform for delivery. • Bring Fintech or Financial Services experience, understanding the compliance and regulatory considerations that come with it. • Interpret data, generate hypotheses, and use insights to inform strategic decisions. • Work with product and country teams to align CRM activity to local priorities and customer needs. • Organise excellently, managing multiple priorities and deadlines with a keen eye for detail. • Bring stakeholders along with you across a matrix of central and local teams. • Stay resourceful and proactive, finding the right path forward when the answer is not obvious. • Make good decisions with incomplete information and move at pace in a fast-changing environment.

• Have used Braze specifically, which Monzo prefers. • Have worked with Looker, which is an advantage for the analytical side of the role. • Speak both Spanish and Italian rather than one. • Have built documentation and ways of working between a regional function and central teams. • Use a preferred name to apply, as Monzo does not need full or birth names at application stage.

• Define and build the foundational communication framework for the EU market, from onboarding and activation through to long-term retention, with scalability across other EU markets in mind. • Oversee and execute always-on BAU campaigns across email, push notifications, and in-app, keeping them consistent, high quality, and relevant. • Execute customer lifecycle CRM journeys across multiple touchpoints, identifying where CRM drives the greatest impact. • Identify the data points and events needed to launch brand new journeys tailored to EU markets. • Act as subject matter expert across all product areas and primary CRM contact for EU-based and cross-functional stakeholders. • Translate data insights into actionable opportunities, optimising existing campaigns and prioritising what to build next. • Collaborate with product, data, engineering, legal, compliance, and the wider marketing team so campaigns stay compliant, well-targeted, and commercially aligned. • Build and document scalable ways of working between the EU CRM function and central teams. • Develop segmentation strategies with CRM Managers and data analysts to reach the right audiences at the right time. • Monitor campaign performance rigorously and keep execution in line with regulatory requirements across EU markets. • Own campaign QA, acting as a second pair of eyes on set-up before launch. • Deliver campaigns with a test and learn approach, generating hypotheses, running experiments, and iterating on results.

We have been Monzo customers for years and have always loved their beautiful, simple app UI. We believe their product has a positive impact on millions of customers, motivating them to be more conservative with their spending and helping them save money. Monzo, as a company, has consistently grown over the past 10 years and is known for its strong company culture, generous benefits, and leadership that strives to be truly transparent and cares about its colleagues. It is a company that helps you advance your career and grow as a professional, working with great teams. If you like to join a thriving, upcoming bank and help millions of customers lead a financially sound life, Monzo gives you the opportunity to push ahead.

• Earn £68,000 to £92,000 depending on experience, plus incentive awards tied to your performance. • Work from the London office or distributed within the UK, with only ad hoc meetings in London. • Set your own hours, with Monzo trusting you to work enough to do the job well at times that suit you and your team. • Spend a £1,000 annual learning budget on books, training courses, and conferences. • Receive a MacBook, with extra support for home setup if you work fully remotely. • Build a function from scratch rather than inherit an established one. • Interview across three stages taking around three to four weeks, with Monzo flexing around your schedule.

Monzo is on a mission to make money work for everyone, moving away from the complicated and confusing ways of traditional banking. Starting as a prepaid card, it now offers personal and business bank accounts, joint accounts, accounts for 16 to 17 year olds, a free kids account, and credit cards in the UK, alongside saving, investing, and pension consolidation. Its CRM team designs high-impact communications across products and the customer lifecycle, working collaboratively across the business to drive innovation and automation in messaging.