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Engine by Starling

Marketing and Partnerships Director

Posted on 27 July 2026New

About the role

💼 What you will do

• Lead Engine's global marketing function as the architect of global positioning and reputation, translating a best-in-class digital banking blueprint into a compelling proposition for financial institutions worldwide. • Own the global marketing strategy across brand, digital, communications, and demand-driving activity, reporting into the executive team. • Lead a central marketing strategy and operations team and design/content studio while building regional marketing capability in priority markets including the US, Europe, Middle East, and ANZ.

📋 Job Requirements

• Have 10+ years of experience in senior marketing roles, ideally within B2B SaaS, core banking, digital banking, or fintech environments. • Have a strong background across marketing, events, and partnerships with the ability to balance brand and performance. • Have a proven track record of building and executing partner marketing programmes with GSIs, consulting firms, or major cloud providers such as AWS, Azure, or Google Cloud. • Have proven experience leading and scaling teams in fast-growth, international businesses. • Demonstrate success building and managing global marketing strategies across multiple regions. • Have a deep understanding of digital marketing channels and modern marketing operations. • Be commercially astute with a track record of close collaboration with sales and revenue teams. • Be a confident leader with excellent stakeholder management, communication, and storytelling skills.

🌟 Nice-to-have

🎯 Responsibilities

• Develop and execute a clear global marketing strategy aligned to Engine's commercial goals and long-term growth ambitions. • Evolve Engine's positioning, mission, and purpose, ensuring it is the undisputed first choice for transformation programmes. • Lead and develop a high-performing central marketing team covering marketing operations, brand, digital, content, and design. • Build and scale regional marketing teams in priority markets, ensuring consistency of brand and messaging while enabling local market impact. • Develop and execute joint marketing strategies with global system integrators, technology alliance partners, and consultancy firms to drive indirect pipeline. • Create comprehensive marketing toolkits, collateral, and joint value propositions to enable partners to effectively pitch Engine by Starling. • Architect and execute co-funded account-based marketing campaigns and bespoke roundtables alongside strategic partners targeting Tier 1 and Tier 2 banks. • Own Engine's brand strategy, ensuring a strong, differentiated position in the core banking SaaS market. • Ensure effective corporate communications, PR, and thought leadership activity. • Oversee the digital ecosystem from website and SEO to social and flagship events, measuring all activity for efficiency and effectiveness. • Partner closely with commercial and sales leadership to support pipeline generation and build ABM campaigns targeting the right financial institutions. • Develop engagement with analysts to position Engine as a trusted technology leader. • Use data and insight to continuously optimise performance and engagement, tracking results and providing leadership with clear ROI.

About Engine by Starling

😃 What Engine by Starling offers

• Get 33 days holiday including flexible public holidays, with an extra day off for your birthday. • Earn additional annual leave with length of service, and choose to buy or sell up to five extra days. • Receive 16 hours paid volunteering time a year. • Access Private Medical Insurance with VitalityHealth including mental health support and cancer care. • Receive life insurance at 4x salary and group income protection. • Benefit from generous family-friendly policies. • Access Cycle to Work, Salary Sacrificed Gym partnerships, and Electric Vehicle leasing. • Enjoy a salary sacrifice, company enhanced pension scheme.

💖 What makes Engine by Starling unique

Engine by Starling was born out of Starling Bank, the UK's first and leading digital bank helping over 4.6 million people and small businesses be good with money. Engine is a cloud-native, bank-built SaaS platform providing a comprehensive core banking solution to power banks around the world. The platform is available to banks, building societies, and credit unions, enabling them to benefit from modern digital features and efficient back-office processes. Engine is headquartered in London with offices in Dublin, Sydney, Dubai, Toronto, and New York.

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