Social Media Lead

• Own how Synthesia shows up across LinkedIn, X, Instagram, TikTok, and YouTube — not just posting, but thinking about what a leading AI company should sound like in culture. • Be an active voice in shaping one of the most consequential debates of our time: AI and human creativity. • Work alongside a team of six including videographers, editors, and creators who produce exceptional content in-house across every format and channel. • Act as the distribution brain of the group, helping the team point their energy in the right direction and making sure the best ideas reach the right people. • Work hybrid from Synthesia's London office, 3 days in-office.

• Think in distribution — don't just ask "is this good?" but "who is this for, where will it land, and how do we get it there?" • Be genuinely curious about AI and what it means for human creativity and the future of work. • Be optimistic about where AI is going and believe it can make work more human, not less, and want to help tell that story. • Know when something lands and when it doesn't, and usually explain why — instinct first, data second. • Write well, with a point of view and a specific voice. • Be organised enough to run the machine, but not satisfied by a role that is only that. • Operate independently — don't need a brief to know what to post, just room to move.

• Have prior experience leading social channels for a technology or AI company. • Bring experience shaping brand voice and narrative on social media rather than just executing a content calendar. • Have a track record of making content travel — driving organic reach and engagement at scale. • Bring familiarity with video-first social formats across TikTok, YouTube Shorts, and Instagram Reels. • Have experience engaging with and growing communities around AI, creativity, or future-of-work topics.

• Own Synthesia's presence across LinkedIn, X, Instagram, TikTok, and YouTube, both day-to-day and long-term. • Shape the social voice and narrative around AI, creativity, and the future of work. • Build a content calendar that has rhythm without losing soul. • Engage with the community in a way that is fun, thoughtful, and real. • Track what works, spot trends, and know when the numbers are telling the story and when they're not. • Help the content team understand what works where and why, acting as the distribution brain that ensures the best ideas reach the right audiences.

• Join at a stage comparable to Airbnb, Stripe, or Figma when they had product-market fit but the world hadn't completely realised it yet. • Work within brand foundations built by people who have shaped some of the most iconic companies in the world, with real say in how the voice evolves. • Work alongside a talented in-house content team of videographers, editors, and creators. • Be part of a $4 billion AI video platform used by over 90% of the Fortune 100.

Synthesia is the world's leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017 and headquartered in London, the company develops products to enhance visual communication and enterprise skill development. Following a Series E round raising $200 million, Synthesia's valuation stands at $4 billion, with total funding exceeding $530 million from investors including Accel, NVentures, Kleiner Perkins, and GV.