Manager, Growth

• Report to the Head of Growth and focus on optimising web experiences to drive growth across key touchpoints. • Manage the Runna website, drive SEO efforts, and optimise web-to-app flows. • Work closely with engineering and design teams to deliver against the web roadmap. • Run constant, iterative multivariate testing using web experimentation tools such as VWO and Statsig. • Own the landing page strategy for acquisition channels including performance marketing, partnerships, and ambassadors. • Take ownership of programmatic SEO and technical SEO performance. • Join at a magical moment, following Runna’s 2025 acquisition by Strava. • Work hybrid from the Vauxhall office, typically three days a week.

• Bring 1.5+ years of proven experience in growth marketing or web product management. • Thrive on improving performance and driving measurable results through SEO or CRO. • Get excited about running A/B tests, from small tweaks to major redesigns, and enjoy analysing the results. • Collaborate and communicate across multiple teams, as comfortable with designers as with developers. • Conduct user research, speaking to users to understand what makes them tick and how Runna can help them reach their goals. • Stay data and results-driven, testing, learning, and iterating, motivated by quantifiable impact. • Be a doer rather than just a thinker, rolling up your sleeves and getting stuck in. • Solve problems with a strategic mind while staying organised, efficient, and able to execute at pace. • Love running ideally, and care about making running training effective, easy, and enjoyable for everyone. • Be London based ideally, or able to work in person two to three days a week.

• Know your way around Webflow. • Bring experience at a mobile app business. • Take previous responsibility for web acquisition journeys such as web-to-web or web-to-app. • Bring hands-on experience with web experimentation tools such as VWO or Statsig. • Let your Talent Partner know if anything would help you show your best self during the process, from scheduling around childcare commitments to accessibility requirements.

• Oversee the Runna website, covering page maintenance, ideation, scoping, roadmap planning, and prioritisation. • Work with engineering and design teams to ensure high quality delivery against the roadmap. • Run conversion rate optimisation through constant, iterative multivariate testing. • Own the landing page strategy for performance marketing, partnerships, and ambassador channels. • Manage web conversion tracking, including web-to-app flows, keeping data visible for informed decisions across the team. • Manage the web-to-app flow, ensuring a seamless transition and optimising for conversions. • Collaborate with product, engineering, and performance marketing teams to implement improvements based on user data and campaign insights. • Measure and report on SEO performance and implement Runna’s SEO strategy. • Take ownership of programmatic SEO efforts. • Stay on top of technical SEO performance and look continuously for opportunities to maximise organic acquisition via web.

Runna is one of the most exciting fitness startups in the UK right now, and the Strava acquisition only makes the opportunity bigger. In under four years from launch, Dom and Ben built Runna from a website selling personalised PDF training plans to a globally rated running coaching app, a finalist for Apple's iPhone App of the Year, and ultimately an acquisition by the world's largest fitness community. The team has grown to over 150 people across London and Boston, and Strava has publicly committed to investing further in growing both the team and the product. What stands out on Glassdoor (4.9/5 from 31 reviews, with 100% of employees recommending it) is how consistently people praise the culture, the kindness of their colleagues, and the quality of the leadership. Benefits are genuinely strong for a company this size: private health insurance, enhanced parental leave (up to 20 weeks fully paid), Strava equity, a smartwatch as you pass probation, 25 days holiday plus bank holidays, and a paid hour each week to go for a run during work hours. They operate a flexi-hybrid model, typically three days a week in their Vauxhall office. The team runs bi-weekly together, and Workout Wednesdays include exercise plus a free lunch. The main thing to be aware of is that this is a fast-paced startup environment where priorities can shift quickly, which some reviewers flag as a challenge. There is also a slight bias toward hiring passionate runners, though this has been improving. If you want to work on a product that helped millions of runners train, alongside kind and ambitious people, with the backing and scale of Strava behind you, Runna is a brilliant opportunity.

• Earn a salary of £61,000 to £67,000 depending on experience, plus participation in Strava’s long-term incentive stock programs. • Work flexibly, typically spending three days a week together in the Vauxhall office. • Take 25 days holiday plus bank holidays, whenever suits you. • Get free Runna and Strava subscriptions for yourself and three friends. • Use a Headspace membership and Modern Health, a mental wellness platform combining technology with professional support. • Receive money every year to spend on gear, events, and the gym. • Access private health insurance with Bupa and a workplace pension scheme. • Use Carrot fertility support, covering inclusive fertility, hormonal health, and family-forming benefits. • Take Family Care Leave, offered to parents irrespective of gender or path to parenthood, whether natural childbirth, surrogacy, or adoption.

Runna is building the number one training platform for runners, helping everyday runners become outstanding through an app offering world-class training, coaching and community, whether they are improving a 5k time or training for a first marathon. It closed a $6.5M funding round led by JamJar in November 2023 with participation from Eka Ventures, Venrex and Creator Ventures, was selected by Apple as one of three global finalists for iPhone app of the year in 2024, and was acquired by Strava in 2025. Its ambition is to become the go-to global training platform for millions of runners everywhere.