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Runna

Director, Marketing (Growth)

Posted on 30 July 2026

About the role

💼 What you will do

• Be a key member of the Runna Senior Leadership Team, reporting to the Strava CMO with strong accountability to Runna's Founders and Managing Director. • Lead a team of 15 across three functions: Performance Marketing, Lifecycle Marketing, and Organic Growth. • Co-lead cross-brand growth across Strava and Runna, converting Strava's global community into Runna subscribers.

📋 Job Requirements

• Have 10+ years in growth or performance marketing, with meaningful time leading teams and functions. • Have a track record of driving real growth outcomes in B2C consumer products with numbers to back it up. • Have experience owning complex, multi-channel growth domains rather than a single channel. • Be comfortable partnering with product and engineering on technically complex, data-heavy challenges. • Have strong senior stakeholder skills, knowing when to align, when to push back, and when to make the call.

🌟 Nice-to-have

• Have scaled growth marketing for subscription-based mobile apps. • Have worked across cross-product or cross-platform growth funnels such as app, web, and partner platforms like Strava. • Have led growth in a post-acquisition or high-growth integration environment.

🎯 Responsibilities

• Set the multi-year Growth Marketing vision and build the unified engine that connects paid, lifecycle, and SEO/GEO into one compounding system. • Partner with Growth Product to own the full funnel, including server-side tracking, attribution, marketing automation, and the measurement architecture leadership relies on. • Make experimentation a core operating discipline across the team. • Co-lead cross-brand growth across Strava and Runna, converting Strava's global community into Runna subscribers through paid, owned, and organic surfaces. • Own Runna's international growth strategy beyond the UK, including market sequencing, channel mix, and the frameworks that let the team scale efficiently. • Own the growth P&L including paid media budget, efficiency targets, and the unit economics that keep growth sustainable. • Lead and develop the managers running each function, and act as an enterprise leader across Runna and Strava.

About Runna

📊 Runna at a glance

🚀 Why Join - Our Take

Runna is one of the most exciting fitness startups in the UK right now, and the Strava acquisition only makes the opportunity bigger. In under four years from launch, Dom and Ben built Runna from a website selling personalised PDF training plans to a globally rated running coaching app, a finalist for Apple's iPhone App of the Year, and ultimately an acquisition by the world's largest fitness community. The team has grown to over 150 people across London and Boston, and Strava has publicly committed to investing further in growing both the team and the product. What stands out on Glassdoor (4.9/5 from 31 reviews, with 100% of employees recommending it) is how consistently people praise the culture, the kindness of their colleagues, and the quality of the leadership. Benefits are genuinely strong for a company this size: private health insurance, enhanced parental leave (up to 20 weeks fully paid), Strava equity, a smartwatch as you pass probation, 25 days holiday plus bank holidays, and a paid hour each week to go for a run during work hours. They operate a flexi-hybrid model, typically three days a week in their Vauxhall office. The team runs bi-weekly together, and Workout Wednesdays include exercise plus a free lunch. The main thing to be aware of is that this is a fast-paced startup environment where priorities can shift quickly, which some reviewers flag as a challenge. There is also a slight bias toward hiring passionate runners, though this has been improving. If you want to work on a product that helped millions of runners train, alongside kind and ambitious people, with the backing and scale of Strava behind you, Runna is a brilliant opportunity.

😃 What Runna offers

• Earn a salary of £125,000–£155,000 plus participation in Strava's long-term incentive stock programmes. • Work flexibly with 3 days a week together in the Vauxhall office. • Get 25 days holiday plus bank holidays which you can take whenever suits you. • Receive free Runna and Strava subscriptions for you and 3 friends. • Access private health insurance with Bupa and workplace pension scheme. • Get a Headspace membership and Modern Health mental wellness platform. • Access Carrot fertility support. • Receive money every year to spend on gear, events, and the gym.

💖 What makes Runna unique

Runna helps everyday runners become outstanding by building an incredible app providing world-class training, coaching, and community for everyone. In 2024, Runna was selected by Apple as one of three global finalists for the iPhone app of the year. In 2025, Runna was acquired by Strava. The ambition is to become the go-to global leading training platform for millions of runners everywhere.

💬 What employees say

"The founders are inspiring and genuinely supportive. The culture is healthy, collaborative and free of politics; everyone is moving in the same direction. It is fast-paced in the best way: no bureaucracy, no getting stuck, just constant forward momentum. The people are ambitious, kind and love to learn. Workout Wednesdays, where the whole team exercises together and then has a free lunch, should be mandatory for all companies! This place does not give me Sunday blues. I am genuinely excited to come in on a Monday morning."

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