Director, Marketing (Growth)

• Lead Growth Marketing at Runna as a Senior Leadership Team member, reporting to the Strava CMO with strong accountability to Runna's Founders and Managing Director. • Head a team of 15 across three functions — Performance Marketing, Lifecycle Marketing, and Organic Growth (SEO, ASO, CRO, website, and referrals) — each with a dedicated manager. • Set the multi-year Growth Marketing vision and build a unified engine connecting paid, lifecycle, and SEO/GEO into one compounding system. • Co-lead cross-brand growth across Strava and Runna, converting Strava's global community into Runna subscribers through paid, owned, and organic surfaces. • Own Runna's international growth strategy including market sequencing, channel mix, and the frameworks needed to scale efficiently beyond the UK.

• Bring 10+ years of experience in growth or performance marketing, with meaningful time leading teams and functions. • Demonstrate a track record of driving real growth outcomes in B2C consumer products, with clear metrics to back it up. • Bring experience owning complex, multi-channel growth domains rather than a single channel. • Show comfort partnering with product and engineering on technically complex, data-heavy challenges including server-side tracking and attribution. • Bring strong senior stakeholder skills — knowing when to align, when to push back, and when to make the call.

• Bring experience scaling growth marketing for subscription-based mobile apps. • Bring experience working across cross-product or cross-platform growth funnels spanning app, web, and partner platforms such as Strava. • Bring experience leading growth in a post-acquisition or high-growth integration environment.

• Set the multi-year Growth Marketing vision and connect paid, lifecycle, and organic channels into one compounding growth system. • Partner with the Director of Growth Product to own the full funnel including server-side tracking, attribution, marketing automation, and end-to-end measurement architecture. • Own the growth P&L including paid media budget, efficiency targets, and unit economics such as CAC, ROAS, and LTV:CAC. • Make experimentation a core operating discipline across the team, designing tests with clear hypotheses and acting decisively on findings. • Lead and develop the managers running each function, and act as an enterprise leader across both Runna and Strava.

Runna is one of the most exciting fitness startups in the UK right now, and the Strava acquisition only makes the opportunity bigger. In under four years from launch, Dom and Ben built Runna from a website selling personalised PDF training plans to a globally rated running coaching app, a finalist for Apple's iPhone App of the Year, and ultimately an acquisition by the world's largest fitness community. The team has grown to over 150 people across London and Boston, and Strava has publicly committed to investing further in growing both the team and the product. What stands out on Glassdoor (4.9/5 from 31 reviews, with 100% of employees recommending it) is how consistently people praise the culture, the kindness of their colleagues, and the quality of the leadership. Benefits are genuinely strong for a company this size: private health insurance, enhanced parental leave (up to 20 weeks fully paid), Strava equity, a smartwatch as you pass probation, 25 days holiday plus bank holidays, and a paid hour each week to go for a run during work hours. They operate a flexi-hybrid model, typically three days a week in their Vauxhall office. The team runs bi-weekly together, and Workout Wednesdays include exercise plus a free lunch. The main thing to be aware of is that this is a fast-paced startup environment where priorities can shift quickly, which some reviewers flag as a challenge. There is also a slight bias toward hiring passionate runners, though this has been improving. If you want to work on a product that helped millions of runners train, alongside kind and ambitious people, with the backing and scale of Strava behind you, Runna is a brilliant opportunity.

• Earn £125,000–£155,000 per year plus equity participation in Strava's long-term stock incentive programme. • Take 25 days holiday plus bank holidays, with flexibility on when you take them. • Access private health insurance with Bupa and a workplace pension scheme. • Receive a free Runna and Strava subscription for yourself and three friends. • Get an annual budget to spend on gear, events, and the gym. • Access Headspace for mindfulness, Modern Health for mental wellness support, and Carrot for fertility and family-forming benefits.

Runna is on a mission to become the go-to global training platform for runners of every level, from first 5k to marathon. Selected by Apple as a global finalist for iPhone App of the Year 2024 and acquired by Strava in 2025, Runna combines world-class coaching, personalised training plans, and community to help everyday runners become outstanding.