Head of Marketing & Mindshare

• Build and lead a high-performing marketing team of four across brand, content, product marketing, and demand generation. • Develop marketing strategy while remaining hands-on in key launches, campaigns, and category-building initiatives. • Combine strategic leadership with hands-on execution, ensuring Genie AI becomes the company people think of whenever legal AI is discussed.

• Have experience leading and developing marketing teams. • Have experience building marketing strategy. • Have experience managing cross-functional stakeholders. • Be comfortable moving between leadership and hands-on execution. • Have experience scaling marketing within high-growth SaaS or AI companies. • Have a proven track record of growing awareness, influence, or category leadership for a company, product, personal brand, or community. • Have experience developing and executing multi-channel distribution strategies spanning content, social media, communities, influencers, PR, events, and thought leadership. • Demonstrate exceptional storytelling, communication, and relationship-building skills. • Have experience representing a company, brand, or movement publicly through content creation, speaking engagements, media, podcasts, events, or community leadership. • Have a strong understanding of modern AI tools and workflows with an AI-native mindset towards scaling impact and productivity. • Have commercial acumen and the ability to engage credibly with legal, procurement, operations, or B2B audiences. • Have an entrepreneurial mindset with a demonstrated ability to build something from scratch and create momentum with limited resources.

• Provide leadership, coaching, and direction for a team of four marketers, creating an environment where ambitious ideas turn into measurable impact. • Develop Genie's overall marketing strategy across brand, product marketing, communications, demand generation, and mindshare. • Develop and execute strategies that increase awareness, conversation volume, and advocacy across legal, procurement, operations, and AI audiences. • Ensure Genie's content, product launches, customer stories, and thought leadership reach millions of the right people through innovative distribution strategies. • Shape how the market thinks about legal AI, contract creation, and legal operations by developing narratives, positioning, and campaigns that help define the category. • Represent Genie AI through social media, podcasts, webinars, conferences, customer conversations, industry events, and media opportunities. • Develop meaningful relationships with customers, influencers, partners, journalists, legal leaders, procurement professionals, and AI communities. • Design and execute creative campaigns, marketing stunts, launches, and initiatives that generate attention, conversation, and lasting market impact. • Build frameworks that help understand brand awareness, market influence, word-of-mouth growth, and share of attention over time.

Genie AI is one of those companies where the mission, product, and culture all genuinely align. They are tackling a massive, real problem: contracts are the backbone of every business transaction, yet the legal process around them is painfully slow, expensive and inaccessible. Genie AI is changing that, and they have been at it since 2017, long before the current wave of AI hype. Backed by $17.8 million from Google Ventures and Khosla Ventures, the company has grown to over 150,000 teams using the platform, and its AI has processed over 10 million clause revisions. They were also among the few AI small businesses named on The Sunday Times 'Best Places to Work' list in 2024. What we especially like is how employees on Glassdoor describe the culture: smart, low-ego, kind, warm, and genuinely passionate about the mission. Every single Glassdoor review has been personally responded to by the talent team, which speaks volumes about how they treat people. The company is fully remote with optional co-working spaces, offers unlimited holiday, private healthcare, stock options, and a dedicated L&D budget. Some things to be aware of: the team is still relatively small (around 30 people, growing to 50+), so you will wear many hats and move fast. But if you want to work on genuinely frontier legal AI, with world-class investors behind you and a team that actually practises what it preaches on culture, Genie AI is a brilliant choice.

• Work fully remote from anywhere. • Receive generous stock options. • Access private healthcare. • Get an unlimited book budget for business, law, or technology books. • Receive a home office setup including top-of-the-range laptop, monitor, keyboard, mouse, and office chair. • Access a £500 individual L&D budget annually plus five days off for learning. • Take unlimited holiday. • Benefit from enhanced parental leave for both parents. • Get free access to Genie for creating, negotiating, and collaborating on legal documents.

Genie AI is a machine learning startup with a mission to enable everyone to draft quality legal documents. Backed by $17.8 million in Series A funding led by Google Ventures and joined by Khosla Ventures, 100,000 companies use Genie AI today. Rated one of the top 29 AI startups in the UK by Forbes and a Sunday Times Best Places to Work Award Winner 2024, Genie AI is redefining the business model of a £750bn industry.